Enticing Consumers to Increase Their Social Media Engagement

Social Media Advertising

Motion Design • Typography • Illustration

I was assigned the task of creating engaging social media ads to increase Trident’s social media subscriber count.

Collaborating with the marketing department, I storyboarded and produced dynamic social media videos. Whether inspiring people to barbecue seafood, encouraging them to try a versatile new protein, or enticing them to enter a contest for a potholder signed by a celebrity chef, my videos garnered likes and, more importantly, boosted our follower count.

The ads I created were instrumental to increase Trident Seafood’s subscribers on Facebook and Instagram to the hundreds of thousands, marking a remarkable 500% increase in less than a year.

Enticing Consumers to Increase Their Social Media Engagement

Social Media Advertising

Motion Design • Typography • Illustration

I was assigned the task of creating engaging social media ads to increase Trident’s social media subscriber count.

Collaborating with the marketing department, I storyboarded and produced dynamic social media videos. Whether inspiring people to barbecue seafood, encouraging them to try a versatile new protein, or enticing them to enter a contest for a potholder signed by a celebrity chef, my videos garnered likes and, more importantly, boosted our follower count.

The ads I created were instrumental to increase Trident Seafood’s subscribers on Facebook and Instagram to the hundreds of thousands, marking a remarkable 500% increase in less than a year.